5 ways digital signage can provide a better experience for tenants and guests

As competition for tenants increases, the need to differentiate and provide a unique, modern experience is growing. Multi-tenant properties are now turning to digital signage to create an inviting atmosphere that resonates with current and prospective tenants. But it’s not just about aesthetics—digital signage can offer tangible benefits that make life easier for tenants, guests, and property managers alike.

Digital signage can be a great addition to multi-tenant properties, enhancing the overall experience for tenants and guests alike. From providing helpful information to creating an inviting atmosphere, digital signage offers endless opportunities to improve customer service and satisfaction. Here are five ways digital signage can be used in multi-tenant properties.

Mcc media wallboard digital signage wayfinding

1. Wayfinding & Navigation

Digital signage is an effective way to help tenants and guests easily find their way around your property. Utilizing interactive maps or directions, you can provide detailed information about the layout of the building and direct people to where they need to go. This will save time and frustration for those unfamiliar with the property and make it easier for everyone to get where they need to be quickly.

2. Advertising & Promotion

Digital signage provides an excellent platform for advertising or promoting upcoming events or services at your property. With dynamic visuals and powerful messaging, you can attract attention quickly and keep people informed about what’s going on at your property in real time.

3. Branding & Image

Digital signage is also an excellent tool for reinforcing your brand and creating a pleasant visual atmosphere in common areas of the building, such as lobbies, hallways, and elevators that visitors may frequent regularly. Creating a visual identity with digital signs will help make your business more recognizable and make visitors feel welcome in their environment.

 

Mcc suites - digital signage common area

4. Security

Digital signs are also great tools for improving security at multi-tenant properties by displaying essential messages such as “no smoking” or “do not enter” that can be easily updated or changed when necessary without having to replace physical signs throughout the building each time there is a change in policy or procedure. This helps ensure that everyone is aware of safety protocols while also making it easy to update them when needed without having to invest extra time or resources into replacing outdated physical signs throughout the building every time there is an update in policy or procedure needed.

5. Interactive Kiosks

Last but not least, digital signage can also be used in multi-tenant properties through interactive kiosks located throughout common areas of the building such as lobbies, hallways, and elevators that allow visitors to access information about local businesses, services available at your property, entertainment options nearby and more with just a few clicks of a button! This helps make it easy for tenants and guests alike to quickly access whatever information they may need while onsite without having to search through multiple websites or ask someone else for help finding what they need – all from one convenient location on site!

Digital signage has become an increasingly popular tool for businesses looking for ways to enhance their customer experience within multi-tenant properties due to its versatility, efficiency, cost-effectiveness, and ability to offer valuable insights into customer behavior patterns over time! From providing helpful navigation assistance through interactive wayfinding maps to offering promotional opportunities through dynamic visuals, digital signage offers countless solutions that can benefit tenants and guests alike – all while helping you create an attractive visual atmosphere throughout your property! Whether you’re looking for ways to improve security protocols through targeted messaging or want customers always up-to-date regarding any changes in policy or procedure at your business site – using digital signs is definitely worth considering if you want to stay competitive in today’s marketplace! Try implementing some of these solutions today – you won’t regret it! Learn more about MCC Media.

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StaceyPurdy Marketing and Implementation Specialist
Stacey Purdy joined MCC in 2012 as a copier technician, showcasing her technical prowess from the start. In 2016, she transitioned into roles within IT and marketing at MCC, leveraging her detailed knowledge of the company's diverse technology offerings. A veteran of Army Military Intelligence from the 90s, Stacey has an extensive background in the technology industry, having held various positions in IT, AV, and photography. Outside of her professional life, she indulges in personal hobbies such as painting, drawing, fiber arts, and wood carving, bringing a creative flair to all her endeavors.